Daymond John Mentor Lesson: How to Launch a Fashion Business

Daymond John Mentor Lesson: How to Launch a Fashion Business

How to launch a fashion business with Daymond John.

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“Always start with your local store and become a local hero. That’s how you get attention, you start to get people who become your local cheerleaders. You don’t want to scale too quickly, you don’t want to take out a big loan until you start to sell, see what works, what doesn’t work. And then when you have all the bugs out of the line, then you can go further and further.”

As part of Shopify’s Build A Business Competition, Daymond John lays out his keys to successfully creating a fashion powerhouse. While the focus is on fashion, Daymond’s advice on lean growth and partnerships applies to all businesses.

Each week we release a new video from one of our mentors: Tim Ferriss, Daymond John, Eric Ries and Tina Roth Eisenberg.

Come up with a product to sell, open an online store using Shopify, and start selling. Compete for over 0,000 in cash, prizes and mentorship!

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  1. Thank you Daymond John! I really enjoyed your candor and expertise on how to launch a successful clothing brand.

  2. I am being the boss of a medium size clothing factory in China. My point of view is liking the honest small new starters when they are inquiring to develop their own new line of clothings even if only 20 pieces per style included 3 sizes also ok. But they need to be easy going personality. My factory name is HKSEW Clothing Factory , you can search me online if needed. But we choose customers to serve as well. :)

  3. I started simply by nesting my community in. I didn't worry about the states around me, I knew that if I got people talking, it'll spread and it did quickly. Rookie Rise Clothing.

  4. Hi Daymond. Thank for this very informative video. I am looking for a good dropshiper of church clothing for my online business. Can you recommend someone in the New York City or NJ. Thank you.

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